Our process is heavily influenced by Drive by Daniel Pink  summary  podcast.


Pink details three aspects of motivation:


  • learners learn when and where good for them
  • learners have more control of what topics to focus on than in traditional class model



  • do-feedback-incorporate style leads to mastery
  • thinking English is the only way to master English
  • learners can see their progress



  • learners can demonstrate their progress
  • English is the key to all of humanity's knowledge